Responsibilities of the Candidate:
- Develop and implement a cross-platform social media strategy.
- Create and manage monthly content calendars.
- Write, design, and publish engaging posts, reels, and stories.
- Monitor trends, hashtags, and competitors to optimize content.
- Respond to comments, DMs, and mentions to maintain community engagement.
- Track performance using analytics tools and generate regular reports.
- Collaborate with influencers, partners, and internal teams for campaigns.
Requirements:
- Experience in managing social media for a brand or agency.
- Strong command of platforms like Instagram, LinkedIn, Twitter/X, and YouTube.
- Excellent copywriting and storytelling skills.
- Proficiency in Canva, Adobe Suite, or similar content tools.
- Understanding of performance metrics (reach, engagement, CTR, etc.).
- Bonus: Knowledge of paid ads, SEO, or video editing.