Department: Creative
Location: Cocoma Digital HQ – Andheri West, Mumbai (India)
Employment Type: Full-time (On-site)
Experience Required: 3+ Years
About Cocoma Digital & Studios
Cocoma Digital & Studios is a fast-growing creative and marketing company that manages several brands. and sister companies. Our digital team focuses on YouTube growth strategy, social media marketing, results-focused content development, creator partnerships, and digital branding. Our studios team handles world-class post-production work for films, web series, TV, and digital entertainment, and also adapts content for different languages.
At Cocoma, creativity meets technology.We think great design is about storytelling and using AI smartly to make content that stands out.
Role Overview
We’re looking for an experienced Senior Graphic Designer & Visualizer who has strong design and visualization skills and can use AI creatively.
This role is more than just making designing social media posts – you’ll lead visual campaigns across OTT (streaming) platforms, YouTube channels, entertainment brands, creator partnerships, performance marketing, and corporate branding.
You’ll guide designers, build powerful visual identities, design high-performing YouTube thumbnails, design presentation, and use AI tools to speed up idea generation and production, without lowering creative quality.
If you enjoy making impactful visuals and exploring AI, we want you on our team.
Key Responsibilities
Creative Direction & Visualization
- Lead the idea development and execution of creative campaigns for digital, OTT, entertainment, and social media platforms.
- Turn ideas into strong visual concepts that match brand strategy and campaign goals.
- Design key visuals, campaign creatives, promotional content, posters, banners, and branding materials.
- Create visually engaging presentations and marketing materials.
- Develop fresh visual systems for multiple brands and platforms.
AI-Powered Design & Innovation
- Use AI tools to speed up idea generation, creative exploration, mood boards, mockups, and design production.
- Create references and layouts with Generative AI.
- Improve productivity by using AI in creative work, while keeping originality and brand integrity.
- Stay updated on new AI technologies and introduce fresh workflows to improve creative output.
Digital & Social Media Design
- Design engaging content for Instagram, Facebook, LinkedIn, YouTube, OTT campaigns, and performance marketing.
- Create attention-grabbing YouTube thumbnails that improve click-through rates and audience engagement.
- Design content adjusted for multiple formats, including:
- 16:9
- 9:16
- 1:1
- Carousel posts
- Display ads
- Stories
- Create static and motion-ready content for digital campaigns.
Brand Identity & Marketing Communication
- Maintain visual consistency across all Cocoma brands and client accounts.
- Design logos, brand identities, and campaign content.
- Create event branding, ideas, internal communication content, and corporate presentations.
- Support employer branding and recruitment campaigns with communication.
Leadership & Collaboration
- Lead, mentor, and review the work of junior graphic designers.
- Collaborate with Creative Directors, Video Editors, Motion Designers, Content Writers, Marketing teams, and Account Managers.
- Join brainstorming sessions and fresh campaign ideas.
- Ensure timely delivery of high-quality work.
Quality & Creative Excellence
- Maintain perfect, precise execution across all work.
- Ensure consistency in fonts, layout, color systems, and branding.
- Organize creative files, templates, and project materials efficiently.
- Stay updated with the latest design trends, entertainment marketing, YouTube best practices, and digital-first storytelling.
Required Skills & Qualifications
- 3+ years of professional experience in Graphic Design, Creative Agencies, Media, Entertainment, OTT, or Digital Marketing.
- Experience leading or mentoring a team of designers.
- Strong portfolio with branding, digital campaigns, YouTube creatives, presentations, and marketing content.
- Good understanding of fonts, layout, composition, color theory, and visual order.
- Experience designing for YouTube, OTT, entertainment, lifestyle, fashion, or consumer brands is preferred.
- Ability to manage multiple projects under tight deadlines.
- Strong communication, presentation, and leadership skills.
AI Skills (Preferred)
- Experience using Generative AI for creative idea and design production.
- Strong prompt-writing skills for image generation and creative exploration.
- Understanding of ethical AI use and originality in creative work.
- knowledge of AI-assisted image tools , background generation, mockups, and content creation.
- Ability to use AI in daily design work while maintaining high creative standards.
Tools & Technical Skill
Design Software
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Adobe After Effects (Basic Motion Graphics)
- Adobe Lightroom
- Adobe Creative Cloud
- Figma
AI Creative Tools
- Adobe Firefly
- Midjourney
- ChatGPT
- DALL·E
- Canva AI (Magic Studio)
- Ideogram
- Leonardo AI
- Runway
- Krea AI
- Magnific AI
- Remove.bg
- Topaz Photo AI
Productivity & Collaboration
- Google Workspace
- Microsoft Office
- Notion
- Frame.io
A Day at Cocoma – Senior Graphic Designer
Your day starts with brainstorming campaign ideas and exploring AI tools. By afternoon, you’re designing YouTube thumbnails, develop visuals for an OTT campaign, review your team’s work, and work with video editors to create smooth. Before the day ends, you’ve delivered strong designs that are ready for social media and digital platforms.
At Cocoma, every design tells a story. Every campaign builds a brand. Every idea has the power to inspire millions.
