We are seeking a motivated and experienced Marketing and Business Development Manager for E-Governance to join our dynamic team in the IT and Services industry!
The successful candidate will develop marketing strategies aligned with our business objectives while identifying new opportunities in the public sector. A strong understanding of the E-Governance landscape and the ability to articulate our value proposition to potential clients and partners is essential. If you are passionate about leveraging technology to enhance government processes and possess a strategic mindset, we want to hear from you!
Responsibilities:
- Develop and execute marketing strategies for e-Governance solutions.
- Identify and pursue new business opportunities within government and public sectors.
- Onboard new projects and ensure timely payment collection from clients.
- Collaborate with cross-functional teams to align marketing efforts with product offerings.
- Conduct market research to identify trends, competitive landscape, and customer needs.
- Create and deliver engaging presentations and proposals to potential clients and partners.
- Manage relationships with key stakeholders, including government officials and industry influencers.
- Monitor and analyze performance metrics to optimize marketing campaigns and business development initiatives.
- Identify necessary government portals for organizational registration as a vendor (e.g., Defence, Railways, Aerospace).
- Understand the registration process and compile the required documents.
- Familiarize with vendor requirements, terms, and conditions.
- Understand the organization’s vision regarding services offered to the government (e.g., IT solutions, consultancy).
- Research and identify suitable tenders through various portals.
- Evaluate bids and contracts for price, quality, and technical specifications.
- Monitor bid submissions to ensure compliance with tender requirements.
- Develop effective strategies and solutions for bid submissions.
- Review proposals for cost efficiency and risk assessment.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, or related field; Master’s degree is a plus.
- Proven experience in marketing and business development, particularly in IT.
- Strong understanding of E-Governance concepts and the public sector.
- Excellent verbal and written communication skills.
- Proficient in market research, data analysis, and performance metrics.
- Ability to build and maintain relationships with clients and stakeholders.
- Strong organizational skills to manage multiple projects simultaneously.
